Showing posts with label differences in lifestyle sought by boomers versus Silent Generation. Show all posts
Showing posts with label differences in lifestyle sought by boomers versus Silent Generation. Show all posts

Thursday, March 27, 2014

The "Boomers" Retirement Community is Different

I live in a retirement community built 15 years ago.  Generally, the accommodations are what I expected. I’m very comfortable.

However. There is a very different community rising on 100 acres across the street, definitely part of our community by name, ownership and management. It’s specifically designed for boomers, who—research shows—want a different style of retirement. And what is that?

I visited the model home for this new section the other day, and can certainly see that these roomy residences are intended for 55-plus residents and up, members of the “boomers” generation; the model had elegance, spaciousness, granite counters and profoundly large closets. The hostess/marketer explained that “these boomer homes are for retirees 55-plus. They are not putting off moving from the homes where they raised their children. They are so ready for no-maintenance, single-level homes with fireplaces and plenty of space. They want to have fun. These customers are looking for ease of living, attractive and versatile space, attached homes, the wave of the future. They feel entitled.”

I came away impressed, not only with the space, but also with a vision of a new lifestyle.